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LED Display Lighting

Display lighting is a must-have for any business or institution looking to sell or draw focus to specific products, goods, artwork, or other artifacts. Whether you’re displaying a hanging rack of garments, a jewelry case that needs more sparkle, awards that deserve recognition, or historical documents and artwork in a museum for people to see, there are display case lighting solutions that are perfect for any need.

How to choose the right lighting for your display

Before you can choose the right lighting for your display, there are some important things to consider. Things like the size of the area, how close the light will be to the display, how many lights you will need to use, what you will be displaying, and the background or surrounding area of the display.

What size is the display?

An important factor that you’ll need to take into account when planning out your display lighting is the size of the display. You will need more lights for a larger area, and you might want to go with a brighter option than you would for smaller displays.

How close will the lights be to the display?

The amount, brightness, and even temperature of the display lights may vary depending on how close the lights will be from the item(s) on display. Depending on where the light will be positioned in regards to the display, an angled light might be a good option.

How many lights should you use?

Another important thing to consider is the number of lights you’ll be using. Too many or too few lights can take what could be an amazing display to something lackluster.

What are you displaying?

You’ll want to approach display lighting for jewelry differently than you would for artifacts in a museum or clothing in a store. This means that depending on what you’re displaying, you’ll need to consider different brightness levels and colors or tones of light.

Be sure to keep in mind the background and surrounding areas of the display. Glass and mirrors will reflect light differently than solid white backgrounds will. A smaller store will have busier surrounding areas for a sales rack than a school trophy case.

Different types of light bulbs

When choosing the right lights for your display, you’ll want to make sure you’re choosing the right type of bulb. Three options out there are LED, halogen, and fluorescent.

LED bulbs

Our specialty at Wessel LED is LED lighting. When it comes to display lighting, LED lighting options are a great choice. LED bulbs come in traditional cool, neutral, and warm white tones, different colors and temperatures, and can be used in an array of settings

The pros of LED lights are that they are more energy-efficient and better for the environment, produce little heat, come in a variety of colors and dimmable options, and are very versatile. They also have longer lifespans than other options, about 35,000 hours, which will save you money over time.

The biggest con of LEDs is the initial cost is high. But, as previously stated, by investing in these bulbs, you will save money long term.

Halogen bulbs

Halogen bulbs are cheaper initially and produce good quality light, but they have a few drawbacks.

Pros: Halogen lights are crisp and clean, and colors will appear accurately under these lights. Halogen lights have a cheaper upfront cost compared to LEDs.

Cons: While halogen bulbs are cheaper upfront cost than LEDs, the average lifespan is around 2,000 hours. You will need to replace these lights often, and they will cost more over time. Halogen bulbs produce more heat than both incandescent and LED bulbs. Due to the amount of heat they emit, halogen lights can affect the temperature of their surroundings and would not be a good choice to use to light displays with items that need to be preserved or are heat sensitive. If you are displaying items that need to be preserved or that people will be touching, you might not want to opt for halogen bulbs. These bulbs are also less energy-efficient than LEDs.

Fluorescent bulbs

Typically found in offices and schools, fluorescent bulbs are another option some consider to fulfill their display lighting needs.

Pros: Fluorescent bulbs are less expensive than LEDs, produce low levels of heat with a lot of light, and require relatively low amounts of energy.

Cons: Fluorescent lights contain mercury, which is toxic and presents an issue for the environment when disposing of these bulbs. Their lifespans are shorter than LEDs, they typically last an average of 10,000 hours, but lose their brightness much sooner. They need to be replaced more often so they will cost more down the road than LEDs. They are also not as versatile as they come in long tubes and standard measurements.

Picking the right temperature and brightness for your display

Depending on what you’re displaying, you’ll need to consider the brightness and color or temperature of the lighting you choose. To do that, you’ll need to know about kelvins and lumens.

Kelvin is the measurement used to measure the temperature of LED lighting. The lower the kelvin, the warmer toned the light will be. A light measuring around 4,000 kelvin is considered to be the most neutral tone.

While neutral light works well with most displays, if you’re displaying items with a variety of colors, you might want to select a warm light as it helps to highlight colors. However, if you’re displaying jewels and diamonds, a cool light will make them sparkle.

Lumen is the measurement used to measure the brightness of LED lighting. Most LEDs come in 220 lumens, which is equivalent to 25 watts. If angled directly on what you’re displaying, or when added together, 220 lumen LED bulbs will provide the right amount of light for your display.

Also consider the mood you are going for with the display. That will help you determine the brightness, temperature, color, and tone your display needs.

Why should you choose LED display lighting?

With all of the display lighting options, why should you choose LEDs? There are so many reasons to use LED lights, such as they are energy-efficient, environmentally friendly, long term cost-effective, produce little heat, are dimmable, come in a variety of colors, temperatures, and tones. Other benefits of using LEDs are that they are customizable, flexible, and durable.

LEDs are super easy to customize. They come in a variety of colors, temperatures, tones, brightnesses, sizes, and styles, making it super easy to create the perfect display case lighting solutions. They are flexible, can be cut to any length, connected to cover bigger spaces, and curved. LEDs are also durable. They last for 35,000+ hours and can be weatherproofed to protect them from water and dust.

Since figuring out the right lighting can be a little tricky with all of the options out there, we at Wessel LED want to help you choose the perfect solution for your needs. Call (954) 397-7777 to speak with one of our LED lighting professionals today, so we can help you create the perfect display lighting.